Privacy Policy

Last updated: December 2025

Introduction

875 Fourth Avenue ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or interact with our services.

Information We Collect

Information You Provide

We collect information that you voluntarily provide to us, including:

• Name and contact information (email, phone number, address)
• Information about your rental preferences and requirements
• Application information (income, employment, references)
• Communications with our leasing team
• Feedback and survey responses

Automatically Collected Information

When you visit our website, we automatically collect certain information, including:

• IP address and device information
• Browser type and version
• Pages visited and time spent on pages
• Referring website addresses
• Cookies and similar tracking technologies

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide customer service
• Process rental applications and manage the leasing process
• Send you information about available units and building updates
• Improve our website and services
• Analyze website usage and trends
• Comply with legal obligations
• Prevent fraud and ensure security

Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: We may share information with third-party service providers who assist us in operating our website and conducting our business
• Legal Requirements: We may disclose information when required by law or to protect our rights and safety
• Business Transfers: Information may be transferred in connection with a merger, acquisition, or sale of assets
• With Your Consent: We may share information with your explicit consent

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device. You can control cookies through your browser settings, though this may affect website functionality. We use cookies for analytics (Google Analytics, Microsoft Clarity) and visitor identification (RB2B).

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

Your Rights (GDPR & CCPA)

Depending on your location, you may have the following rights:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Opt-Out: Opt out of the sale of personal information (we do not sell personal information)
• Portability: Request transfer of your data to another service provider

To exercise these rights, please contact us using the information provided below.

Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our website after such changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us: